Connection Status & Quality
QuantixOne continuously monitors your WhatsApp Business Account's connection health and quality rating. Understanding these indicators helps you catch issues before they affect message delivery.
Connection Status
The connection status indicator appears at Settings → Channels → WhatsApp.
| Status | Meaning |
|---|---|
| Not Started | No business account created yet |
| Pending | Business account created, awaiting the next step |
| Setup Incomplete | Project created, but Meta authorization not yet completed |
| WABA Connected | Meta authorization completed |
| Active | The WABA is connected and messages can be sent and received |
| Failed | The connection attempt failed — re-authorize via Meta |
| Suspended | Meta has suspended the account. Contact Meta Business Support |
Quality Rating
WhatsApp assigns a Quality Rating to your phone number based on how contacts interact with your messages. A low rating can restrict your messaging throughput and eventually lead to suspension.
| Rating | Display | Meaning |
|---|---|---|
| Green | ★★★ | High quality — keep it up |
| Yellow | ★★☆ | Medium quality — monitor closely |
| Red | ★☆☆ | Low quality — action required |
| Unknown | ☆☆☆ | Rating not yet available |
Common Causes of Low Quality Rating
- Contacts blocking your number
- Contacts reporting your messages as spam
- Sending unsolicited messages to people who never opted in
- Template messages that feel promotional when submitted as utility
When the quality rating drops to Red, Meta reduces your messaging throughput tier. If it stays red, Meta may suspend outbound messaging for the phone number entirely.
Improving Your Rating
- Only message contacts who have explicitly opted in.
- Keep template content relevant and non-spammy.
- Honor unsubscribe requests immediately.
- Review and clean up your contact list regularly.
Business Verification (KYC)
Meta requires businesses to submit identity documents to fully verify a WhatsApp Business Account. In Settings → Channels → WhatsApp, the Business Verification (KYC) card lets you:
- Upload up to 3 documents (PDF, JPEG, or PNG, up to 5 MB each).
- Submit them for review.
While a submission is in progress, the card polls automatically for a status update. Once verified, the card shows a Verified state.
Account Status Alerts
A Suspended status means Meta has disabled the account due to a policy violation. All outbound and inbound WhatsApp messaging stops immediately until Meta restores access.
Steps to resolve:
- Check your Meta Business Manager for any policy violation notices.
- Submit an appeal through Meta's Business Support if you believe the suspension is in error.
- Once Meta restores the account, click Reconnect in QuantixOne.