Connection Status & Quality
QuantixOne continuously monitors your WhatsApp Business Account's connection health and quality rating. Understanding these indicators helps you catch issues before they affect message delivery.
Connection Status
The connection status indicator appears at the top of Settings → Channels → WhatsApp and in the conversation composer.
| Status | Meaning |
|---|---|
| Active | The WABA is connected and messages can be sent and received. |
| Pending | The Meta authorization is in progress or awaiting confirmation. |
| Setup Incomplete | The three-step onboarding was not fully completed. |
| Failed | The connection attempt failed — re-authorize via Meta. |
| Suspended | Meta has suspended the account. Contact Meta Business Support. |
The connection status card shows the current state of your WABA.
Quality Rating
WhatsApp assigns a Quality Rating to your phone number based on how contacts interact with your messages. A low rating can restrict your messaging throughput and eventually lead to suspension.
| Rating | Display | Meaning |
|---|---|---|
| Green | ★★★ | High quality — keep it up |
| Yellow | ★★☆ | Medium quality — monitor closely |
| Red | ★☆☆ | Low quality — action required |
| Unknown | — | Rating not yet available |
The quality rating section shows star-based and colour-coded feedback.
Common Causes of Low Quality Rating
- Contacts blocking your number
- Contacts reporting your messages as spam
- Sending unsolicited messages to people who never opted in
- Template messages that feel promotional when submitted as utility
When the quality rating drops to Red, Meta reduces your messaging throughput tier. If it stays red, Meta may suspend outbound messaging for the phone number entirely.
Improving Your Rating
The single biggest driver of quality issues is messaging contacts who didn't ask to hear from you. Build an explicit opt-in step into your contact collection process and your rating will improve within days.
- Only message contacts who have explicitly opted in.
- Keep template content relevant and non-spammy.
- Honor unsubscribe requests immediately.
- Review and clean up your contact list regularly.
Verification Badge
A blue verification checkmark appears on your WhatsApp Business profile when Meta has verified your business. This badge increases contact trust.
Verification is managed through Meta Business Manager. QuantixOne displays the verification status but cannot initiate the verification process — contact Meta directly to apply.
A blue checkmark indicates Meta has verified your business.
Account Status Alerts
A Suspended status means Meta has disabled the account due to a policy violation. All outbound and inbound WhatsApp messaging stops immediately until Meta restores access.
If your WABA is suspended or banned by Meta, a red alert banner appears at the top of the WhatsApp channel settings and inside the conversation composer.
Steps to resolve:
- Check your Meta Business Manager for any policy violation notices.
- Submit an appeal through Meta's Business Support if you believe the suspension is in error.
- Once Meta restores the account, click Reconnect in QuantixOne.